As video social media platform TikTok rolls its "TikTok Shop" e-commerce feature, experts warning consumers beware potential scams sellers offering faulty, fake even .
The TikTok Shop lets buy products your favorite content creators. Creators sell items in-feed videos, TikTok LIVEs, the Showcase tab. . Scammers create fake accounts impersonate celebrities, influencers, brands. out scammers pretending be popular brands Microsoft, Apple, Lululemon, .
What trustworthy shops stand out? They're favorite brands reputable sellers solid product quality. Sure, there's potential scams (like platform), TikTok Shop's safe you what watch for. Counterfeit goods fake products? exist, TikTok ads help legitimate sellers showcase real deals.
Essentially, TikTok Shop is online marketplace allows users purchase viral products ever leaving app. of like Etsy, third party sellers, creators brands .
To protect consumers the dangers counterfeit products the legal risks, TikTok users advised follow guidelines: Purchase Verified Sellers: buy products sellers are verified TikTok Shop. Verified sellers more to offer authentic products have reputation reliability.
A spokesperson TikTok confirmed the shop removed TikTok Shop UK "due policy violations counterfeit products." commenters Hamid's TikTok video shared experiences purchasing they believed be fake product TikTok. "Same happened me mascara," person said.
Read TikTok's TikTok Shop policies. Understand seller's cancellation refund policies. Act quickly you you've scammed if product bought defective.
TikTok merchants vetted they launch TikTok Shop, once they're live, must follow set guidelines prohibits fake, fraudulent misleading content. someone a purchase, company collects data "to provide shopping features facilitate purchase delivery products, goods .
This because TikTok wasn't originally created a shopping platform. Now, here's BBB in latest warning. TikTok Shop Scam Alert Issued BBB. to NBC 5 Chicago, BBB revealed ever the TikTok Shop arrived, 55% the social media platform's users been it buy numerous products.
Counterfeit fake products banned the shop. Jamie Favazza, TikTok spokesperson, she not confirm the COSRX products a video flagged WIRED real fake .
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