How Many Buyers On Tiktok Shop

Highlights. 150 million Americans 5 million U.S. businesses TikTok 2023. TikTok Shop launched the United States September 2023 allowing TikTok users purchase through app. ; 81% TikTok Shop sales the U.S. health beauty products.; TikTok the 4th popular social commerce platform the U.S. 8.2% online consumers the site .

In 2023, TikTok Shop launched the U.S. months later, social marketplace expected generate $17.5 billion the platform. . So, are buyers on TikTok Shop? Practically .

TikTok inspiration: 60% TikTok users, platform their go-to source thinking how shop, it sparks interest products might have discovered otherwise. Ads drive purchases: Ads TikTok highly influential, 56% U.S. buyers 2022 reporting they a purchase inspired an ad .

However, influence be shape now: shoppers their 40s more to buy on TikTok Shop the general population. TikTok Shoppers Fast Fashion Buyers it to apparel, lower-priced items sell quickly TikTok Shop, research Earnest Analytics shows. the 12-month period .

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4. womenswear underwear product category the number TikTok Shops. Womenswear underwear the highest number shops on TikTok, accounting 5.64% the total TikTok Shop count. Beauty personal care with home supplies in close, accounting 5.59% 5.13% the total store count, respectively.

As indication just how many types merchandise can find TikTok Shop, Aftership lumps than of TikTok Shop's 264.5K stores in Other category (50.03%). categorizes remaining 132.16K stores the categories (the percentages shown of total stores figure):

TikTok gain 11.9 million US buyers 2024. TikTok Shop flooded users' feeds shoppable content, prompting people shop buy the platform. Meanwhile, Instagram add 3.9 million buyers year, compared 2.6 million Facebook 1.1 million Pinterest. Together, will push number .

In first month the grand opening TikTok Shop U.S., . TikTok social buyers 33m Detailed statistics TikTok social buyers the U.S. 2022-2026 .

Report Shop. Search report database . 2026, figure expected increase approximately 67 percent, reaching total 39.5 million TikTok social buyers.

In 2022, TikTok's sales increased 477% £828 billion. with in mind, how many people using TikTok Shop encourage growth? How many people using TikTok Shop? Data shows 5.7% TikTok users purchases the app 2020, this expected reach 27.3% 2023, 39.9% 2026.